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As featured in The Frugal Book Promoter

     This site offers one of the best advertising rates
in the Net's writing world.

On this site, ads for the year are priced about what most sites charge for a single month.
They are less than $50 a year! I do the design. And they appear on as many suitable pages as I can find!

This site focuses on writers, writing, reading, and retailing (on their corresponding pages); and accepts only ads for books and products that target those specific audiences. By doing that, visitors are assured that even the ads on this site are interesting or provide excellent resources. Contact Carolyn Howard-Johnson by
e-mail for details. Ads with accompanying podcasts may be accommodated.

Please note that links on the resource pages are not paid advertising. All ads on this site are clearly marked as such with the notation, "Sponsoring Site" or "Sponsoring Ad."

Ad Rates:
Keeping It Simple and Frugal

It's only $50 for a display ad like the one for display
stands beloved by authors  above.
Advertisers may suggest pages they feel are most likely
to reach the audience of their choice.

Carolyn also accepts advertising that appeals to the
readers of her books. Contact her for a quote. Prices differ depending
on audience and readership.

Please note: Display ads are always comped with identical ads on one or more
pages of this Web site, at my discretion, but with your input.



Expert marketers tell us that a person must be exposed to a product (and, that includes writing services and books!) seven times before acting on the suggestion. They also tell us that visual ads work better than other kinds. Is your book and/or service for writers appearing where writers and readers are likely to see it?

Find at least one tip on writing, promotion,
or tech on every page of this Web site. 


References are available from the following site sponsors:

  • Patrika Vaughn, publisher, Acapella.

  • Linda Morelli, romance/mystery author, reviewer

  • Frances Lynn, young adult author.

  • The Compulsive Reader.

  • Boomer Women Speak.

  • Jewel Sample, children's author.

  • Fran Silverman, author books that help writers promote.

  • Readerviews, readers find great new books, writers find great help.

  • The Author's Companion: A Self-Guided Course on Book Promotion, a CD-Rom.

  • HUTdogs Quicksite, the affordable, easy to use, do-it-yourself web site solution.

  • June Shaw, author of  Relative Danger published by Harlequin.

  • Linda Ballou, author of Wai-nani, a novel set in old Hawai'i.

  • Richie O'Brien of Limerick, Ireland, Phone Call to Sinatra.

  • Lynn B. Goodwin, author of You Want Me To Do What? 

  • Erica Miner, author of FourEver Friends.

  • Amy Ferris, author of Marrying George Clooney.

  • Katie Hines, author of Guardian

  • Cheryl Capinello, author of Guinevere: On the Eve of Legend.

  • Nan Merrick Phifer, author of Memoirs of the Soul: A Writing Guide

  • Allbooks Review, for promotion packages.

  • Lance Johnson author of the book I recommend to help immigrants and international students with language reduction.

Please browse the pages to see how HowToDoItFrugally.com might benefit you.

Here's what people are saying about this site:

"HowToDoItFrugally is an invaluable site for writers - IMO Carolyn Howard-Johnson's Web site is incredibly helpful. I refer to it every day without fail."
~ Frances Lynn, author of Crushed.

Here's what people are saying about my newsletter:

 "As always, I enjoy your newsletter, which invariably has something in it that gives me fresh ideas, contacts, or viewpoints." To subscribe send an e-mail to HoJoNews@aol.com.
~ From an unsolicited e-mail from Liz Babcock, editor of Ridgecrest California Writers Club's newsletter

Buy Links for Carolyn's Books

Great Fiction
HARKENING at Amazon in their new and used feature.

Great Poetry
Purchase TRACINGS (Finishing Line Press) at Amazon.
IMPERFECT ECHOES: Writing Truth and Justice with Capital Letters,
lie and oppression with Small

Give the gift of poetry with a chapbook from Magdalena Ball's
My Celebration Series

CHERISHED PULSE: Unconventional Love Poetry
IMAGINING THE FUTURE: Ruminations on Fathers and Other Masculine Apparitions
SHE WORE EMERALD THEN: Reflections on Motherhood
BLOOMING RED: Christmas Poetry for the Rational
DEEPER INTO THE POND: Celebration of Femininity
SUBLIME PLANET: Celebrating Earth and the Universe

HowToDoItFrugally Series for Writers
Second Edition

Survive and Thrive Series of HowToDoItFrugally Books for Retailers

Most of Carolyn's books are also available for the Kindle reader.
Did you know that with the Free app, Kindle can be adapted to any reader--even your PC!

 "Careers that are not fed die as readily as
any living organism given no sustenance." 
Carolyn Howard-Johnson

Studio photography by Uriah Carr
Logo by Lloyd King


Frugal E-Book Tip

Kindle E-Books Aren't
Just for Kindle Anymore

Did you know that Amazon’s Kindle e-books are a low-cost/no-cost way to access books even if you don’t have a dedicated Kindle reader? You can read Kindle's e-books on smartphones, desktop computers and any e-device in between. You can even store the books on the Amazon cloud.

~ Quote from Diana Schneidman, author and marketer

To subscribe to Carolyn's FREE online newsletter send an e-mail.

Learn more about Carolyn's newsletter and blog.

Read past issues of Carolyn's Newsletter.

Other Links


Carolyn's Commercial Acting


 Celebration Series of Poetry Chapbooks


This is the Place, a novel



Tracings, a chapbook and memoir in one

Harkening, true short stories

Carolyn's Poetry

Helps For Retailers

Helps For Writers

Full Published Works Almanac

Travels and Poetry

Published Books


Subscribe to
Carolyn Howard-Johnson's Sharing with Writers Newsletter

and get a FREE copy of
Great Little Last-Minute Editing Tips for Writers

"I have been a professional writer 40 years, and am also a tenured full professor of journalism. Carolyn's Sharing with Writers newsletter is  most useful for me--and for my students. I emphasize to them that while research is 90% of writing, and the actual writing is about 10%, there's another 100% out there called promotion. Carolyn shows numerous ways to get the message to the mass media."
~Walter Brasch, author and educator

"A decade of bettering writers' careers with how-tos, tips, and publishing news."

Find Carolyn on the Web

  writers retailers

Carolyn's Awards

Awards for Carolyn's Books, Blogs and More

The New Book Review
Named to
Master's in English.org Online Universities'

101 Essential Sites for Voracious Readers

Writer's Digest 101 Best Websites
Sharing with Writers blog.


Best Book Award for The Frugal Book Promoter (2004) and The Frugal Editor (2008) and the Second Edition of The Frugal Book Promoter (2011).


Reader Views Literary Award for The Frugal Editor

New Generation Award for Marketing and Finalist for The Frugal Editor

Book Publicists of Southern California's Irwin Award

Military Writers Award of Excellence for
Tracings, A Chapbook of Poetry.

A Retailer's Guide to Frugal In-Store Promotion wins author Military Writers Society of America's Author of the Month award for March, 2010


Gold Medal Award from Military Writers Society of America, 2010. MWSA also gave a nod to She Wore Emerald Then, a chapbook of poetry honoring mothers.

The Frugal Editor Named #! on Top Ten Editing Books list.

Finalist New Generation Book Awards 2012, The Frugal Book Promoter; Finalist 2010 The Frugal Editor;
Winner 2010 Marketing Campaign for the Frugal Editor

The Oxford Award
the alumna who exemplifies the Delta Gamma precept of service to her community and who, through the years, devotes her talents to improve the quality of life around her.

The Frugal Book Promoter is runner-up in the how-to category for the Los Angeles Book Festival 2012 awards.

Glendale City Seal
Winner Diamond Award for Achievement in the Arts
Glendale California's Arts and Culture Commission and the City of Glendale Library,

And more than a dozen other awards for Carolyn's novel, short story collection and poetry. See the awards page on this site.

Carolyn's Calendar

Please click on my Google Calendar button to learn more about my upcoming writers' conference and book fair appearances, and more.

Website Sponsor

As Featured in Publishers Weekly

This unique book paints a revealing picture of America for those foreigners who will benefit from a better understanding of America. Endorsed by ambassadors, teachers and editors, it even examines our culture, customs and language.

Available on Amazon bookstores worldwide, at Vroman's in Pasadena and other fine bookstores.

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